My most important critic is the actual client who wears my designs. Talking about design is one thing, but when people wear your work and have results from your classes, that is where the proof is. Of course, it is good to see the press our designs receive as well, and that exposure has helped many clients find me.

– Designer Joi

Awards & Achievements

  • Founder Designer Joi’s Sewing Factory and Dress Forms Design Studio, LLC


  • Founder ASE/ Designer Joi Fashion in Half Scale Competition


  • McCall Pattern Licensed Designer


  • Licensed Fabric Designer


  • Author Designer Joi’s Fashion Sewing Workshop 2015


  • Author Create the Perfect Fit: Measuring and Pattern Fitting for Real Sewing Solutions 2014


  • Craftsy Instructor: Fast Track Fitting and FTF In the Details


  • 2013 American Sewing Expo Teacher of the Year selected by students


  • Current- Baby Lock Love of Fashion National Spokes- Designer


  • 2013 Threads Magazine Lace Challenge Winner May Issue


  • Owns an Official US Patent on a functional garment


  • Currently Licensing Patented Design for Mass Market


  • Owns the Copyright on her Unique Ribbon Tie look


  • Designed and Manufactured a Children’s Clothing Line


  • Embroidery Designer
Designer Joi - Book - Create the Perfect Fit
Designer Joi - Patterns - M7318
sew it all volume 3

Publications & Media

  • Siouxland Woman Cover Woman Summer 2017


  • Continued articles being published in Threads, Sew News, Sew it All, Sew Beautiful and other popular sewing publications (0ver 150 published Magazine articles to date)


  • The Joy of Fitting Monthly Column Sew News 2016-17


  • 2012 Sew It All TV


  • 2013 Teacher of the Year Nomination


  • 2010 SQE Professional Cover Article Designer Joi and Baby Lock


  • 2010 National Dance Competiton Best Costume


  • 2009 National Dance Competiton Best Costume


  • Winner 2009 Passion for Fashion


  • Threads Challenge Finalist 2009


  • THE INFAMOUS DOTTED GOWN design created for Princess Lasertron featured all over the bridal industry on blogs, websites, publications and the cover of Wedding Essentials magazine Fall/Winter 2008


  • December 2008 SQE Professional Cover Design and Author of Feature Story “The Shirt as Art”


  • March 2006 SQE Professional Trade Publication Cover Design Children’s Wear and Author of Feature Story


  • June 2005 Sewing and Embroidery Professional Trade Publication Bridal Design on Cover


  • Sulky professional Embroidery Design Winner 2001-2002


  • Featured in Sew News Magazine December 2001


  • Featured in Designs in Machine Embroidery Magazine 2002


  • Bridal Handbag design featured in 2001 Crafting Traditions Magazine Article “Bridal Crafts”


  • Design Competition Awards include:
    • Best Designers Collection
    • First Place Career Wear
    • First Place Specialty Children’s Wear
    • Best Bridal Collection
    • First Place Evening Wear
    • First Place Portfolio and Illustration


  • Featured Designer Runway Review Fashion Show


  • Designs Featured in Claire Shaeffer’s Fabric Sewing Guide Published 2009


  • Monthly Columnist Since being featured on the cover of July 2005 SQE Professional Trade Publication


  • Couture Ball Gown Featured in the New Book “Sew Any Fabric” by Claire Shaeffer


  • Major Costume Project Featured in Sioux City Journal November 2003


  • Couture Design Featured in spring 2005 issue of Siouxland Lifestyle Magazine


  • Bodice styling article featured in Sioux City Journal January 2005


  • Member IPCA Independent Pattern Company Alliance


  • Member Association of Sewing and Design Professionals


  • Member Sewing Educator Alliance


  • Member TAAB Textile Apparel Industry Board