Greenery: 2017 Pantone Color of the Year
What color comes to mind when you think of St. Patrick’s Day? Of course, it’s green and if you are up on your history orange is also associated with this holiday. The green shamrock is also an iconic symbol of this day along with little leprechauns with orange beards and pots of gold. Today my son even dressed up as one of the infamous little green men after setting a trap trying to catch one last night. I am very excited to announce that there is another shade of green that has become popular in the last couple of months—the Pantone Color of the Year GREENERY. Today on a day for celebrating green, it seemed fitting to share some inspiration and thoughts on GREENERY.
What is Pantone?
Pantone is the leading global authority on color and professional provider on color standards for the design industry. Have you ever wondered why you can go to the store and buy fabric, curtains, towels, pillows, clothing, socks and a toothbrush all in matching colors and patterns? That is because colors are predicted up to two years before you see them in the store. This allows manufacturers to create matching products so what they create compliments things you are purchasing from different companies.
As a designer, I have always loved color forecasting. I have Pantone books in my studio that allow me to know what colors will be popular a few seasons ahead. That allows me to make samples and cater photography, book covers, magazine articles, and garment samples that you see on my patterns and projects to be relevant and current when they are fresh on the market place. When I design, I am always thinking ahead of what you are seeing in stores currently. I learned this from my background in the fashion industry. I don’t know in the sewing industry if designers really apply this knowledge. I am sure some do, but you can tell when you see out dated things verses new colors and ideas. I know sometimes people just use what they have, but to me it is very important to present current things that inspire my reader and match other items they are seeing in the market.
According to Pantone’s website, the company selects, “A symbolic color selection; a color snapshot of what we see taking place in our global culture that serves as an expression of a mood and an attitude.” And this year’s color selection is Greenery.
A fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore, and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals individuals to take a deep breath, oxygenate and reinvigorate. Read more at www.pantone.com.
Greenery in Fashion
Greenery is nature’s neutral. A great harmonizer merging undertones of cool blues with vibrant yellows, the hue is a natural complement to a wide range of palettes. Like the spectrum of possibilities in colorful petals and blooms paired with lush green leaves, plants and trees, Greenery provides a pop pf color in accessories and footwear, or as a bold accent in a pattern. This is a small excerpt from the pantone website discussing Greenery. Check out more about Greenery for Beauty, Food and Beverage, Home Dec and more at www.pantone.com.
I have fallen in love with this year’s Color of the Year Greenery. I even had a giant wall sized art made for this color that you can see today. Join me on my Facebook live today at 1:00pm CST for a discussion on greenery, let’s look at some green fabrics and inspiration. I challenge you to make something from the color of the year and share with me.
Happy St. Patrick’s Day and Happy Greenery Day!